Golden Goose System™ · Referral Marketing
Share Golden Nuggets of Joy™.
Grow Golden Geese™.
Your best customers know people you would love to meet. Those people could be great customers, too.
Most businesses leave these new ties to chance. We give them a way to grow.
Golden Goose System™ is a new way to get referrals.
A referral is when someone sends a friend your way. Our plan starts with a fun gift to share.
We make the gift and give it a reason to travel. Then we track what happens next.
The Golden Goose System™ · The Book
Give the Next New Friend a Clear Next Step.
Your best customers may know your next great customers. The Golden Goose System™ helps you bring three things together. A gift they will recall. A clear invite. And care that lasts after that first gift. Give that moment of joy a useful next step. Read Nichole Wilde’s way to grow local ties. She brings real gifts and online marketing together.
Buy The Golden Goose System™ on AmazonEvery Golden Goose™ Starts With an Egg.
An old tale tells of a goose with great worth.
We chose to start one step before that.
We make the Eggs.
Golden Goose Eggs™ are small gifts in lovely packs. They hold fresh, local classic kettle corn. Someone who knows and loves your business gets one. They pass it to someone who should know you.
A trusted friend can make a gift mean more. An ad from a stranger does not feel the same.
The Golden Goose Egg™ gives that friend something to share. It is a tasty treat they did not expect. It is worth saying, “You have to try this.”
Those Golden Nuggets of Joy™ come with an invite. It asks the new person to learn about your business.
They may respond and walk through your door. If they become a happy customer, your Egg has hatched. Your Golden Goose Egg™ has grown a Golden Goose.
Give First.
We would rather give than ask.
Most referral plans start by asking for something. Who do you know? Send us a friend. Give us three names. Leave us a review.
Who do you know?
Send us a friend.
Give us three names.
Leave us a review.
Golden Goose System™ starts with a gift. Here.
This is for you.
Then comes one more gift. This one is for someone you like.
Your customer has no sales speech to learn. They need not sell you or explain your work. They need not know if their friend needs you today. They just have something good to give.
People have built ties this way for years.
We made a way to track it.
Designed to Move
A Little Egg Can Go a Long Way.
Think of a happy customer leaving your business. They have a Golden Goose Gift™ in hand. Later, someone sees it at work or at dinner. It could happen at school pickup or the gym. Or a neighbor might see it across the fence.
They ask a great question: “What’s that?”
Now someone who knows your business talks about it. Your customer knows it from their own visit. The story comes from them, not a paid star. It is not an actor or a sales pitch.
The Golden Goose Egg™ gives them something to share. An invite has a QR code to scan. It gives their friend a reason to act. That step may lead to one more gift. Or a chat, a new tie, or a Golden Goose.
Then that Goose can lay one more Egg. Referrals can become a plan you use again.
You no longer leave each one to luck.
“Honest popcorn done right… Perfectly crunchy, not too sweet, not too salty.”
— Google Review
The Warning Inside the Fable
Take Care of the Goose.
The old tale has a warning for business. The farmer had a goose of great worth. He lost it by trying to take too much.
Customers are people. They are more than ways to find new sales.
Their trust may be worth far more to you. More, even, than the first sale that brought them in.
So we care for the Goose. We look for ways to thank and surprise people. We help them mark good times. We give them something worth sharing.
We do not demand a referral in return. Giving can create a story worth telling. A referral can grow from that story.
Take care of the Goose.
Give it an Egg.
See what hatches.
Trackable Word of Mouth
Referral Marketing You Can Track.
Word of mouth can be hard to follow. You know people talk about you.
You hope they tell friends to try you. Now and then, someone says a friend sent them. But you cannot see most of the trail.
Golden Goose System™ gives the Egg a trail. We use QR codes on the invites. We build web pages for your own campaign. A campaign is a planned set of marketing steps.
These tools show when people act on a gift. We can see scans and offers people claim. People may also ask for the next campaign piece. Each sign helps us see what is moving.
That helps us plan what happens next. We do more than send Eggs out and hope.
We watch them hatch.
Built Around Your Business
A Referral Plan That Fits Your Business.
A good plan should fit the way you serve people. Use it when they feel glad they chose you.
That moment is different for each business. It may be when someone sees their new smile. Or when you show the end result of a project. It may mark a big goal a client reached. Or service so good they tell everyone about it.
That is a hatching point.
We find those moments for your Golden Goose System™. A Golden Goose Egg™ may be the right gift. At other times, an Incubator™ may fit best. Some moments call for a whole pail of fresh kettle corn.
The pack is only one part of the plan.
The moment between people is what matters most. Match the right gift with the right time.
Your customer feels valued, not sold to.
Golden Nuggets of Joy™
Yes. The Kettle Corn Is That Good.
A great gift needs a great treat inside. We make our classic kettle corn fresh and local. We cook it in small batches.
It is sweet, salty, and crisp. We sift it three times. No one wants a bag full of crumbs and unpopped kernels.
It brings back good memories without feeling childish. People know what it is right away. In a new place, it still stands out.
People share food. They take it to work and bring it home.
They hand it to friends and set it on desks. They open it with other people nearby. It starts chats.
Fresh. Local. So Delicious. Triple Sifted.
Golden Nuggets of Joy™ do more than dress up a plan. They make people want to pass the Egg along.
A Small Local Company, by Choice.
Meet Nichole and Kirk.
We’re Nichole and Kirk.
Nichole builds the campaigns and writes the offers. She finds fresh ideas for Golden Goose System™. Kirk helps make those ideas work each week. He helps us make, pack, and deliver the gifts.
We are the core of the team. We make the kettle corn and build the campaigns. We pack Golden Goose Eggs™ and keep things on track. We watch the results and handle all the small tasks. We take ideas from the first thought to the first scan.
You work with us, not a huge agency. You will not get lost in an account system.
We know whose Eggs we make. We know where they go and when they hatch. The people who can help are already watching.
Golden Goose System™ grows through trust between people. We think our company should work that way, too.
Nichole & Kirk
The Opportunity
Where Are Your Golden Geese?
Some may already walk through your door. They may have bought from you for ten years. Or you may have met them last Tuesday.
Some have yet to meet you. But they know one of your customers.
That is your chance.
Golden Goose System™ helps bring those people together. It links people who trust you with their friends. You need not shout louder or buy lists of strangers.
You need not keep asking customers for names. Give someone a Golden Nugget of Joy™. Then make it very easy to share.
One Egg can lead to one
new meeting. One meeting can grow
into trust. That trust can grow into a
Golden Goose. Each new Goose gives you a chance to share another Egg.
That is the system, the story, and the business.
Share Golden Nuggets of Joy™.
Grow Golden Geese™.
Nichole Wilde’s Paradise Popcorn offers referral marketing you can track. It is a fresh way to grow through people. We are based in Bessemer. We serve Birmingham-area businesses with fresh local delivery.
Want gifts for clients each month? Explore Crunch Club™ or Crunch Club™ Co-Branded. Ask Nichole to confirm delivery to your address.
Prefer a conversation?
Prefer to text? (205) 946-4477
Let the Goose Loose™.